Customer Data Excellence: Where do you sit in the Maturity Model?
Customer Data Platforms (CDPs) are fast becoming the cornerstone of an effective marketing technology stack, enabling companies to unify multiple sources of data to provide more effective and personalized interactions.
This interactive webinar marks the launch of a new seven-stage Customer Data Maturity Model and we’ll reveal the results from a new customer data excellence survey undertaken by London Research and BlueVenn. We’ll disclose how companies with CDPs are proving to gain tangible competitive advantages.
Report authors Andrew Campbell and Linus Gregoriadis will unveil the new Customer Data Maturity Model to help you assess and then evolve your customer data capabilities.
Register by simply completing the form.