Four Pillars of Customer Loyalty

Four Pillars of Customer Loyalty


Shoppers are demanding. With an oversaturation of online and in-store options, any slight inconvenience can prompt them to turn to your competitors. 

Fresh Relevance teamed up with YouGov to hear straight from consumers’ mouths what they want most from retailers in exchange for their loyalty. 

The report is packed full of insights into:

  • Why “Hi Firstname” email personalisation doesn’t cut it.
  • In-store amenities Millennials care about.
  • Consumer’s expectations on the online shopping experience.
  • Most popular shipping & returns services.
  • And much more.

Get your copy of this research to solve the loyalty puzzle and discover four winning strategies to keep shoppers coming back.